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As the amount of local "near me" searches has exploded in recent years, Google has further emphasized the importance of its Map Pack. What exactly is Google Map Pack, and how can it help your small business get found in Google local search results? Learn more in our...

Once you set up a Google Business Profile (formerly Google My Business) listing for your business, it gathers useful information that you can use to help improve your online marketing strategy. That information can be found in Google Business Profile Insights, which...

As a business, you’re going to encounter some negative online reviews every now and then. Don’t worry! It isn’t the end of the world to get a negative review. In fact, responding to bad reviews can be an opportunity for you to showcase your customer service skills and...

Looking for some simple ways to improve your small business' online presence in 2021? Check out these ten digital marketing tips that can help you take your marketing efforts to the next level! Conduct Competitor Research As a small business owner, you should know...

Search algorithms are constantly changing, and for local businesses trying to get found by customers, it's important to adjust your local search strategy to continue showing up in results. Here's our collection of the most important local search factors that'll impact...

Utilizing local search engine optimization is one of the best ways to help your small business show up in relevant local search results in Google and other search engines. But there are a lot of mistakes that business owners can make with local SEO that could...

Creating a local listing for your small business through Google Business Profile and other local search directories is a great way to reach more customers, create brand awareness, and improve your business' visibility online. However, if your business doesn't adhere...

Whether your goal is to rank higher in local search results or connect with more customers online, you should create a Google Business Profile (a.k.a. Google My Business). Through Google Business Profile, you can update your business information, respond to reviews,...