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How does local search optimization work? What do you need to know about search engine algorithms? Where should you be optimizing local listings? Discover the answers to these questions and stay current with local SEO trends on the Local Search Fuel blog!
How Much Should a Small Business Spend on Marketing?
Since every business is unique, there's no "right" answer to how much a small business should spend on marketing every year. But there is a wrong answer—zero dollars. Small business marketing may seem like an unnecessary investment, especially since startups can be...
Which Social Media Accounts Should Your Business Be Following?
Check out some of the best social media accounts small business owners can follow for tips, inspiration, and strategies for growing your business. Best Facebook Accounts for Business Best Instagram Accounts for Business Best LinkedIn Company Pages Best TikTok Business...
The Ultimate Guide to Multilingual SEO for Local Business Websites
With 21.6% of people in the U.S. speaking a language other than English, there's a good chance your small business has multilingual customers living nearby. Using the right multilingual marketing strategy, small business owners can win over those customers in their...
10 Marketing Tips for Opening Another Business Location
Expanding your small business to a second location? From opening day to your first months of operation, here are the ten best ways to market your new business location to current and prospective customers. Define Your Customer Base You need to know your target...
How to Improve Your Small Business Marketing Strategy
Small business marketing isn't a "set it and forget it" concept–if you want your business to grow, so must your marketing strategy. Whether your current marketing plan is working great, isn't working quite as well as you'd like, or isn't working at all, you should...
Promotional Products: Are They Right for Your Small Business?
Take your small business marketing strategy one step further with promotional product branding. Learn how to use promotional products to advertise your small businesses. What Are Promotional Products? Why Your Business Should Use Promotional Products How to Create...
A Definitive Guide to Local Schema Markup
To help search engine crawlers better understand your webpages and improve the odds of capturing rich results in search engine results pages (SERPs), learn about local business schema markup and how you can use structured data for your small business' website. What Is...
Email Marketing for Small Businesses: 10 Steps to Get Started
From email marketing strategies for small businesses to the top email marketing tools, here's everything you need to know to boost your small business marketing strategy. What Is Email Marketing? Why Is Email Marketing Important? How to Do Email Marketing in 10 Steps...
Small Business Marketing 101: A Starter Guide
Discover everything an entrepreneur needs to know about small business marketing below. What Is Small Business Marketing? Why Is Small Business Marketing Important? What Are the Challenges of Small Business Marketing? How Do I Start Marketing My Small Business? What...