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Looking for some simple ways to improve your small business' online presence in 2021? Check out these ten digital marketing tips that can help you take your marketing efforts to the next level! Conduct Competitor Research As a small business owner, you should know...

Did you know that 89% of customers won't take action on a business' website before reading online reviews? Or that nearly 80% of consumers trust an online review more than a personal recommendation from friends or family? Google business reviews are extremely...

Local search optimization (or local SEO) plays a huge role in the success of your small business online. It's what helps your business appear in local search results on Google so that customers can find you. But showing up in these results isn't as easy as it sounds....

Utilizing local search engine optimization is one of the best ways to help your small business show up in relevant local search results in Google and other search engines. But there are a lot of mistakes that business owners can make with local SEO that could...

Creating a local listing for your small business through Google My Business and other local search directories is a great way to reach more customers, create brand awareness, and improve your business' visibility online. However, if your business doesn't adhere to...

Whether your goal is to rank higher in local search results or connect with more customers online, you should create a Google My Business Profile. Through Google My Business, you can update your business information, respond to reviews, post photos, and more, but you...

When consumers search for products and services in Google, 46% of searches have local intent. In other words, those consumers are looking for local businesses. One of the best ways to help consumers find your business is by adding your information to online local...

Small businesses are always searching for ways to increase visibility in search engine results. For some time, one of the best ways to do so was through advertising with Google Ads, a pay-per-click (PPC) platform that gives advertisers top placement in search engine...

Local citations play a major role in local search optimization and helping your business get found online. If you're not building and managing local listings across the web, you could be losing out on potential business from customers nearby. Here are four reasons why...