Venue Restaurant & Lounge Sees 160% Increase in Google Business Profile Traffic
- Client: Venue Restaurant & Lounge
- Industry: Food Service
- Services: Website & Local SEO
- Results: Traffic growth through Google Business Profile, traditional organic search
Venue Restaurant & Lounge needed a website solution that could better represent the premium quality of their local restaurant and grow awareness for their catering and private event space services.
We worked with Venue Restaurant & Lounge to design a website that represented the upscale dining feel that the client is known for, and we put the incredible photography of their dishes on full display for site visitors to see. Along with these visual upgrades, we helped to build out new features for the website, including online reservations and online ordering.
Alongside the website redesign, we focused on keyword optimization. Through keyword research, optimizing page titles, SEO copywriting, website structuring, and other best practices, we delivered an SEO-friendly website that has provided positive traffic results for the client.
For restaurants, local search optimization is a must. We optimized the client’s Google Business Profile and standardized data across business directories to put Venue Restaurant & Lounge in a position to gain visibility in Google’s local pack and map results, which is critical for restaurants competing in local spaces.
Increase in Clicks Via Google Business Profile
Increase in Organic Traffic to Premier Venue
Increase in Organic Traffic to Catering
Since launching the updated website and optimization efforts, Venue Restaurant & Lounge has experienced continuous growth. Google Business Profile actions—specifically website clicks—have been on a steady rise, and traffic to pages representing areas of the business they wanted to emphasize have grown as much as 200%.
- 160% increase in website clicks from Google Business Profile
- 200% increase in organic traffic for their premier private event venue
- 189% increase in organic traffic for their catering services
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